Bedside Manner Blog

A resident approached an elderly man on a gurney in the E.R. Resident: “Do you know who I am?” Old Guy: “Sure, you’re the doctor, but I don’t know your name.” Resident: “So what brought you to the E.R.?” Old Guy: “An ambulance.” ____ Branding is the commercial concept of developing a recognizable reputation that is marketable and has value in terms of goodwill. Professional practice incorporates the same concepts. Doctors, hospitals, and clinics all value their reputation and branding offers increased patien ...

    Doctors at a large hospital have gone on strike. Hospital officials say they will find out what the doctors’ demands are as soon as they can get a pharmacist to go read the picket signs! ____ Doctors with great bedside manner aren’t supposed to be angry. Unless you are the most relaxed unflinching individual, you will get angry with patients in certain situations. Anger can affect you performance, judgment, reputation, and health. If you find yourself becoming angry too often, it may be a manifestation of burnout, and even if you have infrequen ...